The next stop after resumes is our LinkedIn profiles! While we keep our individual lives so up to date on different social media platforms, why not share our careers as much as the personal ones?
Today, having a professional social media account has become a necessity for everyone. Whether you’re in a managerial position or just starting your career journey, LinkedIn is the one place you need to be to grow your professional network.
Of course, this is a big part of developing your professional circle while building your brand on LinkedIn and sharing it with your network. You can use LinkedIn on many topics, from building professional relationships to strengthening your company’s employer brand.
Adding a banner to your profile can help you make a good first impression. By using a banner, you can draw more attention to your work or show that you are an ambassador of your company.
If you don’t know where to start creating a LinkedIn banner image, you can talk to your marketing team and ask them to do something for the cover photo. You can then distribute this banner to your entire company and contribute to brand awareness for free.
If you don’t have a marketing team that can do this for you, you can opt for free tools like Canva or Unsplash.
This may seem like an obvious answer to some, but it’s important to remember that building your professional network needs to be personal. If you don’t currently have a photo on your LinkedIn, or if you’re using one from 5 years ago, it’s time to update your profile photo.
Your LinkedIn photo should be professional, but it should also reflect your role and personality. Of course, this isn’t Instagram, so what we’re looking for isn’t a photo of you wearing sunglasses, but we’re past the headshot era. Just pay attention to the issues listed below for your LinkedIn photo.
A few tips for a good profile photo:
The title is one of the most important points on your LinkedIn profile. Because this is the place where you define yourself and your role. The challenge is to fit your role into 120 characters. Most people use the title area for their job title and company name. But it’s time to change that!
Tips for an engaging LinkedIn headline:
As an HR professional, you know how to communicate better than we do, but don’t you think these headlines sound better?
This may seem like a minor change, but it will improve the search engine optimization of your LinkedIn profile, making it easier for people to find you. A better option than having random numbers and letters next to your profile. If you’re not sure how to change your LinkedIn URL, follow the steps below.
How to create a LinkedIn custom URL
LinkedIn gives you a space to introduce yourself. This space is an excellent opportunity to share something about your previous experiences, goals, pursuits, and achievements. If you’re considering writing a good LinkedIn summary, you can use these helpful tips.
When people come to search for an HR manager’s LinkedIn profile, they will want to learn more about what you currently do and the companies you work for. While it’s easy to go straight to the point about your experience, remember to include 1-2 sentences at the beginning to explain what the company does. This description makes it much easier for your visitors to understand what you are doing.
Your profile, where you detail your experience, education, and skills. Just be sure to craft your profile in a way that positions you well for the work you want to do instead of just recapping what you’ve done in the past.LinkedIn
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